U.S. studios are up in arms over proposals to make them assist the BBC in collecting its funding. The Motion Picture Association (MPA), representing giants like Netflix and Disney, is lobbying against any idea that would force its members to help the BBC impose the licence fee on more households. This comes as the BBC struggles to maintain its funding, with only 80% of the UK population currently paying the annual £180 ($240) licence fee, despite 94% of the population using the BBC monthly. The BBC is exploring ways to modernize its funding mechanism as part of its charter renewal process. One proposal involves extending the licence fee to cover households that watch non-live content via streaming services, which the BBC argues is not widely understood and is not effectively communicated by the streaming platforms. The MPA, however, believes that the task of collecting the licence fee should remain with the BBC and TV Licensing, and that creating new responsibilities for others would incur costs and impact viewers' experiences. ITV, a UK commercial broadcaster, shares this sentiment, warning that forcing private companies to enforce a public funding mechanism would set a dangerous precedent for market intervention. The MPA also welcomes the government's rejection of a streamer levy to fund the BBC, as it could discourage investment in the UK film and television sector. This debate highlights the complex relationship between media giants and public broadcasting, and the challenges of modernizing funding models in the digital age.